Monday, October 30, 2006

1p ebooks - what is the point?

During my voyage of discovery through the World of eBay ebook sales I came across many 1p ebooks for sale. Most of them selling an ebook about how to sell ebooks for 1p.

This did sound pointless to me, with my little knowledge of eBay selling even I knew that eBay charged at least 15p to advertise anything, so what is the point in selling 1p ebooks?

  • POSITIVE FEEDBACK = TRUST + FUNCTIONALITY
  • INCREASED SALES = POWERSELLER
  • MORE WEBSITE TRAFFIC = SELL MORE (incl. PPC ADS)
  • MORE CUSTOMERS = BIGGER DATABASE TO RESELL TO


eBay is based around the trust of those buying and selling that the other party is a responsible member and they will go through with the transaction. The higher the feedback score the more confidence a purchaser has in the seller and visa versa.

You may think that selling 1p ebooks as a way of increasing feedback score is dishonest, and I fully understand that view point.

There is another reason for improving your feedback score. You may not be aware, that eBay restricts certain functionability to those with certain levels of feedback. i.e. to sell an item "buy it now" you need at least a score of 10.

I still sell 1p ebooks after two months of business, I don't need the feedback so much, but sales (of any kind) are great for improving you standing with eBay, in particular the Power Seller scheme. I also use 1p ebooks to cross promote my other items for sale and because purchasers are directed to my site to download these books there is an opportunity to resell on the site (direct sales and pay per click advertising).

I won't go into detail here about how the mechanics of selling 1p ebooks works (by the way is costs less than a penny per sale over all, the more you sell the less it costs) but I have made it available for free on my website, follow this link for your free download.

Thats all for now folks!

Check back soon for more updates and advice based on my experience.

Next - first eBay sales, what, when and how to sell.

James

www.infoebookstore.co.uk

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